By Gary Wohlfeill, Director of Marketing at CrowdRise, who works with partners to develop highly engaging fundraising campaigns and leads the marketing team in developing the CrowdRise brand. The nature of why a supporter chooses to fundraise for your nonprofit is most likely a personal one. Whether they’ve been helped directly by your nonprofit, they … Read more10 Best Practices for a Successful Peer-to-Peer Fundraising Program
The single greatest threat to effective communications is our inability to identify and prioritize who we’re communicating with. However, in spite of this well-known truth, an easy solution sometimes feels out of reach. Shortcomings cost us valuable opportunities to grow our relationships with key donors, physicians, and other highly-prized stakeholders who can transform healthcare. This … Read moreUncomplicate Your Communications Strategy
Child under the rain in Mali by Riccardo Mayer Some methods of storytelling are more fruitful than others. And non-profits rely heavily on being able to tell their story really well. For instance, studies into online donor activity reveal that video is currently the hot ticket to accessing hearts and minds: with a 64% … Read moreWant Action? Tell Positive Visual Stories
This week we launched a new book that will help churches clarify their communication and actually connect. It’s called Rethink Communication and it’s written by church comm veteran Phil Bowdle. In an exclusive Courageous Storytellers webinar, Phil talks about what the book is about, the most important message, and more. We’ve got a quick snippet … Read moreRethink Communication: Who Is This Book For?