The “Field of Dreams” Syndrome in Church Outreach

Frankly Faith_Field of Dreams

In 1989, the film Field of Dreams opened in just 22 theatres with low expectations of success, but it went on to become a runaway hit with audiences. It was nominated for Best Picture that year and is now considered one of the classic baseball movies of all time. The film’s tagline became a part … Read moreThe “Field of Dreams” Syndrome in Church Outreach

The sgENGAGE Podcast Episode 84: A Recipe for Hashtag Activism

It’s clear that social media can be a powerful tool for social good. Online campaigns like #MeToo have been greatly effective at raising awareness and sparking action. But not every campaign is so effective, and social media activism can be polarizing and difficult to manage. This episode’s guest is Susan McPherson, founder and CEO of … Read moreThe sgENGAGE Podcast Episode 84: A Recipe for Hashtag Activism

10 Best Practices for a Successful Peer-to-Peer Fundraising Program

By Gary Wohlfeill, Director of Marketing at CrowdRise, who works with partners to develop highly engaging fundraising campaigns and leads the marketing team in developing the CrowdRise brand. The nature of why a supporter chooses to fundraise for your nonprofit is most likely a personal one. Whether they’ve been helped directly by your nonprofit, they … Read more10 Best Practices for a Successful Peer-to-Peer Fundraising Program

Uncomplicate Your Communications Strategy

The single greatest threat to effective communications is our inability to identify and prioritize who we’re communicating with. However, in spite of this well-known truth, an easy solution sometimes feels out of reach. Shortcomings cost us valuable opportunities to grow our relationships with key donors, physicians, and other highly-prized stakeholders who can transform healthcare. This … Read moreUncomplicate Your Communications Strategy